I really am not a Southwest basher. Never interviewed there, but it looks like it would be a ton a fun to work there.
However, it seems with oil heading higher and higher if you look at what Southwest has done--made air travel affordable for a such a huge number of people that could simply not afford it at all before there was a Southwest-- then how are these people going to pay when the hedging eventually escalates (and it will) to the breaking point?
I guess the question is, will the average Southwest passenger still be capable of paying in 3-5 years? Airplane travel is speed travel. There used to be a premium for speed. Southwest cut that premium. Will Amtrack and Greyhound resume their former more cost friendly place in the lives of the American traveller?
I think the smarter choice may be to go fly airplanes for the rich people. Someday soon they are all who will be able to afford flying again.
Last edited by Captain_Nameless; 05-24-2008 at 01:44 PM..
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